Is this motorcycle gear fake? Check the price against vetted retailers

Find the model

How to read the result

1. Open the product page and look at the range. Every offer is priced delivered to your country (item, shipping, duty, brokerage) and ranked by what actually arrives at your door, so the lowest and highest vetted offers are directly comparable with the price you were given. Sales tax is excluded on ALLR, so compare before tax on both sides.
2. Compare your offer with the range, not with one number. Genuine prices spread out because of sales, colourways and stock clearance. Our own price guard treats an offer below a third of the median for the same product as not comparable, because even clearance and open-box prices do not fall that far. A new helmet priced like that is a reason to look hard at the seller.
3. Check who is selling. ALLR only ranks and sends you to retailers it has vetted; see how that works. A seller you cannot find in that list is not necessarily fake, but you have lost the cross-check.

Red flags safety bodies point to

• A price far below every vetted retailer. The UK government’s SHARP helmet scheme warns about counterfeit helmets and too-good-to-be-true prices and advises buying new from a reputable store (SHARP: buying a new helmet).
• A missing or unverifiable approval label. SHARP’s position is that a helmet approved to ECE 22.05 or 22.06 and labelled as such is a safe helmet whatever it costs; the risk at a very low price is a missing label or a copy.
• A rough or peeling DOT sticker. A counterfeit DOT sticker is the most common certification fraud. Look for the ECE mark, the DOT sticker on the back of the shell, the Snell label inside and the manufacturer’s label near the neck roll.

What each marking means and where to find it is in our guide to ECE, DOT and Snell helmet certifications; whether a pricier helmet is a safer one is covered in do expensive helmets protect better? For how many helmets state each certification, see ECE 22.06 vs DOT vs Snell availability.

What this cannot tell you

• It cannot inspect your item. Only the labels, the build and the retailer’s paperwork can do that.
• A price inside the range does not prove the item is genuine, and a low price does not prove it is fake: stock clearance exists.
• It only knows the models and retailers ALLR tracks. A model that is not found may be new, regional or not sold by vetted stores.

Frequently asked questions

• Can ALLR tell me whether a specific helmet or jacket is fake?

  No. A website cannot authenticate a physical item. What ALLR can show is what vetted retailers charge for the same model, delivered to your country. If the offer you were given is far below every one of them, that is the pattern safety bodies tell riders to treat as a warning. If it sits inside the range, the price alone gives you no reason for suspicion, but it does not prove the item is genuine either.

• What price gap should worry me?

  There is no safe number, but our own price guard shows how far apart genuine offers get: when ALLR compares a product's offers it drops any offer below a third of the median as not comparable, because a clearance or open-box price is never that low. A new helmet priced like that deserves a close look at the seller before you pay.

• Which helmet markings should I check on the item?

  Check the labels, not just the listing. A road-legal helmet carries a manufacturer's label inside the shell near the neck roll, the ECE approval mark, the DOT sticker on the back of the shell and, where claimed, the Snell label inside. A counterfeit DOT sticker is the most common certification fraud; a sticker that looks rough or peels easily is a reason to doubt the helmet. Our certification guide shows what each marking looks like.

• Does buying from a retailer ALLR ranks guarantee the item is genuine?

  ALLR only ranks and routes you to retailers it has vetted, and never to an unvetted store, but it does not inspect individual items and cannot guarantee authenticity. Keep the receipt, check the labels on arrival and use the retailer's returns policy if anything looks wrong.

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